The Business of Floristry
Suitable for all levels
This course is fabulous for those considering setting up a flowery business. It doesn't matter if you are planning to be studio based, retail, a flower farmer or just a practical hobby florist...
We will discuss all the steps required to starting your business from concept to business plan to bank accounts, branding and suppliers -everything you need on a practical level -crucially, in the correct order.
Next we will discuss the event paper trail and pricing. The most confusing and challenging aspect of running a floristry business. It seems like everyone you talk to has a different method for costing out designs.
I will teach you my method -how to create your own, unique 'Price Skeleton'.
We will discuss how pricing works and what it needs to cover. I will also talk about several things you may have heard of and need clarification e.g. booking fee, non reduction clauses, exclusivity clauses, fixed price contracts etc
All florists do this a little differently and we can learn from everyone...but at least this will help you create a price list that you are comfortable with., that is relevant to you and your location, brand and business. Then you can take it from there.
A full day course with refreshments and cake for your brain..please bring a PACKED LUNCH.
This course works very well with The Flower Recipe course. (under 'Courses' tab on the website)